Review Tracking

How ReviewMe detects and matches customer reviews automatically

How Review Tracking Works

ReviewMe uses a tracking link system to detect when your customers leave Google reviews. This eliminates manual tracking and lets campaigns stop automatically once a review is confirmed.

Every customer in a campaign gets a unique tracking link (e.g., reviewme.review/r/{token}). When included in your messages, this link:

  1. Redirects the customer to your Google Business Profile review page
  2. Registers the click, triggering review monitoring for that customer

What Customers See

The customer experience is seamless:

  1. They receive your SMS or email
  2. They tap the link
  3. Google’s review form opens directly
  4. They write and submit their review

No extra steps, no friction.

Review Detection

Once a customer clicks their tracking link, ReviewMe starts monitoring your Google Business Profile for a matching new review.

Matching Signals

ReviewMe uses several signals to match a review to a contact:

  • Name matching — Comparing the reviewer name against the contact’s name
  • Timing — When the review was posted relative to when the link was clicked
  • Review activity — Checking for new reviews on your profile that weren’t there before the click

Confidence Scoring

Each potential match gets a confidence score:

Score Action
70-100% Auto-confirmed — the campaign stops for this contact
40-69% Flagged for manual review — you confirm or dismiss in your dashboard
Below 40% Not matched — the campaign continues

What Affects Confidence

  • Exact name match + posted within hours of click → Very high confidence
  • Partial name match + posted within 24 hours → Moderate confidence
  • Name doesn’t match but timing is right → Low confidence (could be the customer using a different Google account name)

Background Polling

As a safety net, ReviewMe also runs a background check on your Google Business Profile every 24 hours. This catches reviews from customers who may have:

  • Bookmarked the link and left a review later
  • Left a review without clicking the tracking link
  • Used a different name on their Google account

Dashboard

Your review tracking dashboard shows:

  • Pending — Contacts whose campaigns are still running
  • Clicked — Contacts who clicked the tracking link but haven’t left a review yet
  • Confirmed — Contacts whose reviews have been detected and confirmed
  • Needs Review — Matches with moderate confidence awaiting your confirmation
  • No Review — Contacts who completed the campaign without leaving a review

Next Steps

← CampaignsMessaging →
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